Often referred to as ‘graphic design’, communication design is a powerful tool that uses visuals and messages to effectively convey information to a specific audience. If you’re looking to Learn Graphic Design Online, this course offers a comprehensive introduction to the field, establishing design as a problem-solving discipline focused on creating clear and impactful communication systems. A skilled designer approaches challenges by breaking them down into creative stages, ultimately crafting effective solutions and compelling messages.
This online graphic design course begins by exploring the history of graphic design and the evolution of fonts, tracing their significant roles in books and advertising. You’ll delve into the principles of semiotics, the study of symbols and visual communication, which revolutionized design in the 20th century by providing a framework for coherent communication. We will examine the work of pioneering designers to help you develop a keen eye for visual clarity and readability. You’ll learn to master techniques such as the effective use of negative space, asymmetrical compositions, and impactful full background photography.
Understanding the psychology behind marketing is crucial, and this course will explain the ‘Attention – Interest – Desire – Action’ (AIDA) marketing process. We will guide you through the fundamental elements of composition: point, line, color, plane, and focal point. These techniques are essential for creating contrast and emphasis in your designs. You’ll also learn how to expertly combine these elements with typography to build organized and effective communication systems. Furthermore, the course emphasizes the importance of collaboration, teaching you how to develop design projects effectively within a team.
Graphic design is an incredibly valuable skill in today’s visual world. Whether you’re a complete beginner eager to learn graphic design online or a seasoned professional looking to refresh and enhance your skills, this course is designed to equip you with the knowledge and techniques you need to succeed.
What You Will Learn In This Free Course:
- Explore the history and evolution of graphic design and typography.
- Understand and apply the principles of semiotics in visual communication.
- Master key design techniques like negative space, asymmetry, and impactful imagery.
- Learn the AIDA marketing process and its application in graphic design.
- Utilize elements of composition and typography to create effective visual systems.
- Develop collaborative design project skills.
All Alison courses are free to enroll, study, and complete. Achieve an 80% or higher in each course assessment to become an Alison Graduate and gain the option to acquire an official Alison certificate. This certificate is a valuable asset to showcase your accomplishment to potential employers and enhance your professional profile.
